Mission

We're changing the world, one chip at a time. Our analog and embedded processing products power electronics across every industry and help to make the world smarter, safer, greener, healthier and more fun.

Strategy

We know our customers depend on us to help them innovate and get to market first, so we drive toward flawless execution to get them the differentiated products, software and support they need, when they need them. We engage early with our customers and learn as much as we can about their needs so we can continually produce new, innovative technologies for their future applications.

Products

TI technology is at the heart of all things electronic. We focus on developing analog chips and embedded processors, which account for more than 80 percent of our revenue. After all, there isn't an electronic device on the planet that doesn't require an analog chip and most require an embedded processor. We also produce TI DLP technology and education technology products.

Embedded processors

Embedded processors are the processing brains of electronics that gather inputs from analog chips and perform computational processing to operate a system. Embedded processors can be low power and enable long battery life or energy efficient products, or they can be high performance to allow complex analytics systems or systems with high computational throughput and everything in between. Also included are wireless connectivity products that enable connectivity and help to bring life to the Internet of Things.

TI DLP technology

TI DLP technology powers a range of display and advanced light control applications spanning industrial, enterprise, automotive and consumer market segments, including projectors and cinema technology.

 



Guide to designing a device incorporating MEMSbased pico projection

Over the last few years, millions of products incorporating pico projection have shipped, and developers are innovating new applications for this rapidly growing display category. Ideal applications for pico projection include near eye display, interactive digital signage, head mounted display, ultra short throw (UST) TV, standalone portable projectors and embedded projection in smartphones, tablets and laptops. New uses continue to emerge; for example, you might be able imagine a design for a thermostat using a display powered by gesture recognition or interactive touch.


Demystifying digital signal processing (DSP) programming: The ease in realizing implementations with TI DSPs

Introduced by Texas Instruments over thirty years ago, the digital signal processor (DSP) has evolved in its implementation from a standalone processor to a multicore processing element and has continued to extend in its range of applications. The breadth of software development tools for the DSP has also expanded to accommodate diverse sets of programmers. From small, low power, yet “smart” devices with applications such as voice and image recognition, to multicore, high-performance compute platforms performing real-time data analytics, the opportunities to achieve the low-power processing efficiencies of DSPs are nearly endless. The TI DSP has benefited from a relatively unique tool suite evolution making it easy and effective for the general programmer and the signal processing expert alike to quickly develop their application code. This paper addresses how TI DSP users are able to achieve the high performance afforded by the TI DSP architecture, in an efficient, easy-to-use development environment.